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Belovin'

Branding, Packaging, Web Design,
Art Direction 

Credits

Creative - Victoria Onaiyekan

Creative - Riana Ladwa

Data Research - Tom Calvert 

Budget - Will Scott

Planning - Roshan Kandel

PR - Hannah Bashforth 

PR - Tara McReynolds 
 

In 2022, I was enrolled in the Publicis Start-Up program. Part of the program was to work as a team on a brief for McDonald's delivery. The challenge was to increase customer use of the McDelivery service through the McDonald's app.

Our solution to this was to encourage community by driving people to the app, creating an opportunity for friends, family, and strangers to share the McDonald’s lovin’.

 

After pitching the idea it turned out to be a success, as we won 'best team pitch'.

#belovin ​